Begin the object element with <object.
Use type="application/x-shockwave-flash" to indicate the MIME type for Flash animations.
Type data="filename.swf", where filename.swf is the name and location of the Flash animation on your server.
Specify the dimensions of your animation with width="w" height="h", where w and h are both values in pixels.
Finish the opening object tag by typing >.
Add <param name="movie" value="filename.swf" />, where filename.swf matches what you used in step 3.
to complete the object.
Figure 18.48. To embed Flash, set the MIME type to application/x-shockwave-flash.